The Crucial Aspects & Characteristics Of Exterior Paints

Taking advantage of special paints for facades could be a savvy option to protect protect the exterior from environmental impact and prolong the lifespan of the concrete surface. The option is appreciated by engineers: not only they paint facades of buildings, but also utilise this painting method to protect concrete structures from moisture and biological factors. When choosing paint for concrete for the exterior you need to take into consideration their properties, which must be above reproach. Mentioned below are the aspects you should consider when choosing the product.

Moisture. The paint should not pass moisture into the material of the walls.

Fire resistance. In case of fire, the paint should not be ignited and contribute to the spread of fire.

Adhesion to the concrete, an ability of materials to adhere to the surface by means of intermolecular effects. With a low degree of adhesion to concrete paint will peel off and get separated from the concrete surface.

Light resistance. It is the quality of the paint shows its ability to retain the original color when exposed to ultraviolet rays.

Resistance to changes in temperature. This feature of the painting material characterises its ability to resist changes in temperature. The temperature range of outdoor paints for concrete are large enough: from -50° to +50° C. Such companies as Britannia, standing out from the crowd with innovative exterior wall coatings solutions, go even further and offer the products that stand out -65°.

Water vapor permeability. The paint provides a surface layer of the concrete facade, thus allowing the passage formed inside a pair of premises. It should have a zero water absorption and maximum vapor permeability.

Consumption. This aspect stands for the amount of paint needed to paint 1 square meter of the surface. The concept of coverage indicates how thin coat paint should be to make a smooth color transitions from one color to another. Continue reading “The Crucial Aspects & Characteristics Of Exterior Paints”

Cavitation in industrial technologies

Cavitation process has taken its rightful place in the development of industrial ultrasonic technology; for example, it is widely utilised in cleaning surfaces and parts, destruction and dispersion of solids, creation of fuel emulsions and mixtures, water treatment and more. The cornerstone of the ultrasonic technology is an ability to destroy connections between different parts of the molecules, which allows breaking a continuous chain. The solution to many industrial applications became possible, namely by using the method of ultrasound resonance.

Ultrasonic technology in oil refining

The purpose of this technology is to create conditions for the acoustic impact on the flow of oil and thereby achieve a temporary or permanent change in the molecular composition of hydrocarbons to press for lighter molecules. The method is based on creating a vortex flow having a maximum energy of the acoustic resonance effect on the product stream in a certain frequency range, allowing to:

  • intensify chemical reaction with the hydrocarbon product;
  • effectively combat paraffin deposits in tubing and onshore pipelines;
  • increase the output of light fractions of petroleum products.

Ultrasonic technology in the food industry

Using ultrasound technology in the food industry on various levels helps to achieve increased productivity level, reduced energy costs, improved product quality, extended shelf life, and create new products with new properties.

The most promising use of ultrasound technology is included in the following technological processes:

  • producing food water and water-to-fat emulsions;
  • ‘soft’ cooking – low-temperature processing of products;
  • dispersing, homogenisation and pasteurisation;
  • biological activation of foodstuffs;
  • hydrogenation of fats, including bleaching of vegetable oils;
  • instant cooking in the baking and alcohol technologies;
  • suppression of microbiological processes;
  • intensification of the diffusion process in the manufacture of sugar;
  • cleaning diffusion juice sugar;
  • precipitation of tartrate salts;
  • water disinfection.

Ultrasonic treatment technologies

Yet another perspective direction in ultrasound development: ultrasound is applied at large manufacturing facilities to degrease and conduct high-quality cleaning. The industry is developed due to the efforts of the innovative manufacturers, such as Hilsonic, focusing on ultrasonic cleaner equipment manufacturing. The main directions of applying ultrasonic technology in water treatment are:

  • intensification of chemical reactions, if necessary, reduce the amount of chemicals;
  • preparation of high-quality water-air mixture in the fuel-efficient schemes are not saturator flotation sludge;
  • creation of economically efficient reactors for ozonation of wastewater;
  • efficient and economical technology for oxidation of industrial effluents;
  • implementation of effective responses to reduce sulfide in wastewater industries.

Ultrasonic technology in the preparation of water-fuel emulsions

Vibro-acoustic treatment (VAT) of gas-liquid media is capable of providing high-quality fuel. Using water-fuel emulsions is one of the best solution for more efficient fuel production. VAT helps to produce a new class of liquid synthetic fuels resulting from energy exchange linking with liquid water energy.

Ultrasonic technology for peat processing

The main directions of technology are the following:

  • peat wet milling;
  • the development of synthetic fuels;
  • creation of organic and mineral fertilisers;
  • the creation of food additives in animal husbandry;
  • production of the therapeutic emulsion.

Online marketing trends of 2014 are largely preserved in 2015

The year of 2015 has entered the final quarter and now is the right time to make conclusions. Htpdigital.com, a well-established digital marketing Manchester company, has analyzed the efforts of 50 local companies basing on blog posts and official publications to find out the portrait of 2015 trends… that appeared to be preserved in 2015. Here’s what B2B digital marketing agency experts say.

Content marketing takes the lead

Attracting potential customers to the site no longer seems to be an elusive goal. Turning a visitor into a client – that’s the challenge that is going to be actual for at least the next couple of years. And this is where internet marketing takes a center stage. Content marketing – is the creation and promotion of nutty and useful content. Content talks about the features, statistics, events, facts and etc., particularly important for the company, and its target audience.

Contextual advertising is still at the helm

Search engines offer two methods of promotion – optimization and contextual advertising. Contextual advertising involves the use of key phrases and suggests a quick start and quick returns. This is not possible in the case of SEO-promotion – the method aimed at mid/long term results. The effectiveness of contextual advertising is confirmed by an increase in investment in the way of promotion.

Social promotion is still in trend

Social networks are now oftentimes referred to as Internet suplatforms. The enormous customer base and fine-tune advertising campaigns make social networks a fine choice when it comes to online promotion. SMM (Social Media Marketing), as one of the trends in Internet marketing, will continue to rise in 2015, and it is almost

For example, service exchange photo and video content Instragram was an excellent advertising platform for advertising all sorts of goods. It is enough to gather a loyal base of subscribers and regularly upload photos with the products.

It could be the right time to reconsider your SEO-promotion strategy

Due to the rapid development of social networks and aggressive Google policy towards spam, you can no longer consider SEO as a silver bullet to all your problems.

Adjusting your SEO tactics to focus on quality content and use of the most optimal in terms of efficiency/cost key requests is a savvy decision in 2015. Search engines require not just the text info, but informative, fresh, unique, diverse and interactive content.

Behavioral factors are crucial

Websites sites based on behavioral factors search engines forced the representatives of Internet marketing more thorough approach to their work. For this reason, the direction of web analytics remained in great demand.

By web analytics a full range of services to assess the behavior of visitors at the website is meant. Split testing will bypass most popular A/B testing, allowing to fully assess the effectiveness of the design and content of multiple versions of pages. Analytics tools evaluate scan the behaviour of users at websites, while analytics specialists finetune the strategy basing on the results and numbers.